NBC’s Winter Olympics coverage delivered historic ratings after Team USA’s record-setting performance in Milan-Cortina.

MILAN-Four years ago, in the overhang of the COVID-19 pandemic, the 2022 Beijing Winter Olympics took place in a hard lockdown. My media colleagues and I were physically padlocked into our hotel every night.

With over 3,200 hours and 116 events of coverage across NBC's platforms, the Milan Cortina Olympics became the most-watched Winter Games since Sochi in 2014 and delivered a 96% increase from the 2022 Beijing Games.